| Revenue | Out of the box | Value-added | Technology | Game plan |
| Social Media | Asset | Feedback | Out of the loop | Think outside the box |
| Sweet spot | Perspective | CONFERENCE CALL BINGO (free square) | Meaningful | Iteration |
| Master Plan | Core competencies | Ballpark | Subject-Matter Expert (SME) | Please mute your phones |
| Billable | Initiative | More than happy | Benchmark | Sequential or sequentially |