Copywriting | Account Executive | Reach | Campaign | Creative Brief |
Display | Click Through Rate | Soft Sell | Production Request | Splash Page |
Tear Sheets | Advertorial | ADVERTISING BINGO (free square) | In-column | Branding |
Frequency | Return on Investment (ROI) | Request for Proposal (RFP) | Impressions | Creative Director |
Banner | Tagline | Media Kit | Greeking | Media Buy |
Media Kit | Rate Card | Soft Sell | Branding | Creative Director |
Account Executive | Click Through Rate | Display | Media Buy | Impressions |
In-column | Banner | ADVERTISING BINGO (free square) | Creative Brief | Request for Proposal (RFP) |
Tagline | Frequency | Advertorial | Copywriting | Reach |
Forced Buy | Production Request | Return on Investment (ROI) | Tear Sheets | Splash Page |